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Changing prices, should we... |
Keep all the prices as they are now, same 'almost trade' price throughout |
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Publicise the change, give people warning/boost last minute sales |
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Just do it, people will adapt fast or go elsewhere |
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100% |
[ 7 ] |
Something else, I'll explain... |
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Total Votes : 7 |
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sally_in_wales Downsizer Moderator
Joined: 06 Mar 2005 Posts: 20809 Location: sunny wales
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Posted: Fri Oct 23, 15 4:48 pm Post subject: Price changes, heads up, or just do them? |
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When we first started selling the plague rat cat toys, we hadn't really thought about people wanting to resell, so the price was always pretty much 'trade' price to everyone.
These days, we have a few, but gradually increasing, group of people who buy somewhat discounted packs to resell at shows or at their catteries. Its not a big part of the turnover, but I think it could get bigger.
However, these days, people do of course look at the website on the label, and its hard for these resellers to charge 'full' price for their ratsies when we are doing a 'direct from the maker' price as standard.
So, we're planning on putting the price of an individual rat up to �4.50 on the webshop, to make it more attractive for local buyers to go back to their cattery or petshop for a restock, but to bring back the 4pack at the 'direct' price ( �3 a rat, so �12 per pack) so we still accommodate our typical buyer who wants a few at once at the current price, plus the tradepacks which work out at �2.27 a rat bought 55 at a time.
Its got to happen, but I can't decide if its better to publicise that the change is going to happen to allow people who really do only want one rattie to get an order in, or just change it, so its either pay full rrp, or buy a 4pack at the direct price. Almost all our web sales buy more than one anyway as postage is so high - any number of toys up to at least a dozen goes out in the same small parcel bracket |
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sean Downsizer Moderator
Joined: 28 Oct 2004 Posts: 42219 Location: North Devon
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dpack
Joined: 02 Jul 2005 Posts: 46220 Location: yes
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vegplot
Joined: 19 Apr 2007 Posts: 21301 Location: Bethesda, Gwynedd
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Nick
Joined: 02 Nov 2004 Posts: 34535 Location: Hereford
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sally_in_wales Downsizer Moderator
Joined: 06 Mar 2005 Posts: 20809 Location: sunny wales
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chez
Joined: 13 Aug 2006 Posts: 35935 Location: The Hive of the Uberbee, Quantock Hills, Somerset
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Rob R
Joined: 28 Oct 2004 Posts: 31902 Location: York
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dpack
Joined: 02 Jul 2005 Posts: 46220 Location: yes
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